Our Process
Seven stages, and we do not skip the last two.
Most firms are good at the first four. Measure and Scale are where advice either becomes a result or quietly does not.
The sequence below is how every engagement runs, whatever the practice group. It is deliberately boring: the value is in doing each stage properly, not in a proprietary name for it.
Stages overlap in practice. What does not move is the order of the decisions, and the rule that we do not design a solution before we have analysed the problem.
0
Stages
0wks
To framed question
0wks
Typical first result
0%
Handover to client teams
The sequence
How we work
Discover
Understand the business, the market and the question actually worth answering.
Analyse
Get to fact fast, using client data, proprietary data and primary research.
Strategise
Build the options, size them honestly and remove the ones that cannot be afforded.
Design
Turn the chosen option into an operating model, a plan and a budget.
Execute
Deliver alongside the client's teams rather than in parallel to them.
Measure
Track the result in the client's own reporting, not in a programme dashboard.
Scale
Extend what worked and hand over the capability to run it.
Our process in practice
“Anyone can produce a recommendation. The discipline is staying through Measure, when the answer is either working or it is not.”
Selected work
The process, applied
Airport Development Strategy
Capacity case, commercial revenue plan and phasing for a major hub expansion.
→
Smart City Advisory
Masterplan, digital layer and the governance model to operate the city as a system.
→
Tourism Branding
Destination positioning and the campaign architecture behind visitor growth.
→